OpenAI has announced that its ChatGPT search feature is now accessible to all users without requiring account registration or login. This update, effective February 5, 2025, marks a shift in accessibility, allowing anyone to use ChatGPT's search capabilities directly via chatgpt.com or its mobile and desktop apps. Previously, the feature was limited to paid subscribers at launch in October 2024 and later expanded to logged-in free users in December 2024. By removing the account requirement, OpenAI aims to broaden its user base and position ChatGPT as a competitor to established search engines like Google and Bing.
The search functionality integrates web-based information with conversational AI, offering answers supported by links to credible sources. Users can also manually initiate web searches through a designated button. Recent updates have made the interface more akin to traditional search engines, incorporating features such as maps, images, and concise descriptions of results. The search model is based on a fine-tuned version of GPT-4, leveraging third-party providers and partner content for comprehensive responses.
ChatGPT search is now available to everyone on https://t.co/nYW5KO1aIg — no sign up required. pic.twitter.com/VElT7cxxjZ
— OpenAI (@OpenAI) February 5, 2025
This development aligns with OpenAI's broader strategy of expanding AI accessibility and competing in the growing AI-driven search market. It follows other recent launches by OpenAI, including new AI agents like Operator and Deep Research. While the move enhances convenience and privacy for users who prefer not to share personal information, it also intensifies competition with Google and other search platforms.
The removal of login requirements could attract privacy-conscious users and those seeking immediate access without barriers. However, industry experts note that despite ChatGPT's growing popularity, Google's entrenched dominance in online search remains a significant challenge for any competitor.