Meta has introduced Vibes, a new feature within the Meta AI app and on meta.ai, offering users the ability to create and share short-form, AI-generated videos. This early preview is now being rolled out to select users, targeting creators, communities, and anyone interested in experimenting with AI-powered media tools. Vibes is accessible through the Meta AI app and the web, and its reach is expected to expand as further updates become available.
Excited to share Vibes — a new feed in the Meta AI app for short-form, AI-generated videos. pic.twitter.com/iVMa86Li7s
— Alexandr Wang (@alexandr_wang) September 25, 2025
Vibes allows users to start video creation from scratch, use existing content, or remix videos from the feed. The platform provides options to add visuals, incorporate music, and adjust styles, giving users flexibility in customizing their creations. Videos can be shared directly within the Vibes feed, sent via direct messages, or cross-posted to Instagram and Facebook Stories and Reels. Tapping on Meta AI videos on Instagram enables seamless remixing in the Meta AI app.
Technical capabilities include advanced generative AI models and an evolving personalized feed, distinguishing Vibes from previous iterations and similar offerings by focusing on remixability and integration across Meta’s ecosystem. Early reactions from creators highlight the creative potential and ease of cross-platform sharing.
Meta continues to position its AI app as a central hub, supporting not only creative tools but also management of AI-powered hardware like smart glasses. The company is collaborating with artists and creators to refine its tools, signaling ongoing investment in generative AI and user-driven content creation.
