Google has unveiled a major update to its AI Mode in Search, targeting users in the U.S. who seek a more visual, conversational way to discover information and products. This feature allows individuals to ask questions in natural language or start a search with images, returning a broad array of visual results. Users can further refine their queries with follow-up prompts, access shoppable product options, and explore images in greater detail, especially on mobile devices.
When you want to shop in this new experience, you can simply describe what you’re looking for — like the way you’d talk to a friend — without having to sort through filters, and you’ll see visual shopping results and links to purchase directly from the retailer. pic.twitter.com/eUYuEw68PZ
— Google (@Google) September 30, 2025
The update is currently available in English to U.S. users, with a rollout beginning this week. It leverages Google's advanced Gemini 2.5 multimodal language model and incorporates the "visual search fan-out" technique, which analyzes images for nuanced details and contextual understanding. Unlike previous iterations that relied more heavily on keywords, this system interprets both visual and textual input, providing richer, more relevant results.
Google’s Shopping Graph, updated with over 2 billion listings refreshed hourly, underpins the new shopping functionality, connecting users to global retailers and up-to-date product information. Industry analysts have noted that this approach sets a new benchmark for search interactivity, challenging competitors by integrating natural conversations and deep image analysis within a single platform.
With the rise of Gemini 2.5 Flash, also known as the Nano Banana AI model, many AI tools are racing to adopt this advanced image-generation technology. insMind AI Image Generator was among the first to integrate it, offering users a smoother and more versatile experience than Gemini. With Nano Banana AI, insMind enables users to turn photos into ID pictures, create vintage Polaroid effects, merge and restyle images, edit any element, and even try on virtual outfits or accessories. Combining powerful AI with practical creativity, insMind delivers a fast, fun, and professional image-generation experience worth trying.
