Google launches Veo 3.1 Lite at half price of Veo 3.1 Fast

What's new? Google launches Veo 3.1 Lite, a budget tool for video creation using text and image video; Veo 3.1 Fast becomes cheaper on April 7 for high-volume projects;

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Google has launched Veo 3.1 Lite, a new addition to its Veo 3.1 video generation model lineup, targeting developers looking for a more budget-friendly solution for high-volume video applications. The rollout begins today, making the model accessible through the paid tier of the Gemini API and Google AI Studio, catering to developers globally. Veo 3.1 Lite offers both Text-to-Video and Image-to-Video capabilities, supporting landscape (16:9) and portrait (9:16) aspect ratios, with output resolutions at 720p and 1080p. Custom video durations of 4, 6, or 8 seconds are available, with pricing adjusted accordingly.

This launch follows Google's strategy to expand access to generative video tools, as Veo 3.1 Lite is priced at less than half the cost of Veo 3.1 Fast while maintaining comparable speed. The company is also reducing the price of Veo 3.1 Fast starting April 7, further lowering barriers for developers.

Industry observers note that this move positions Google more competitively against other AI video generation platforms, particularly for users requiring scalable, affordable video outputs. Early developer feedback highlights the model's flexibility for rapid prototyping and content iteration, underscoring Google's commitment to supporting creative and enterprise use cases alike. Google emphasizes ongoing improvements and encourages developers to explore the documentation for technical details and integration guidance.

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